Andy Sieg, President of Merrill Lynch Wealth Management wants advisors to do more than simply return to the office. Instead, he wants them to "return to culture."
Sieg has outlined three goals. First, he claims that clients want advisors to simplify their lives with a genuine one-stop shop. He reports that clients tell him that they want their advisors to "watch our back and know what makes us tick."
Second, Sieg cited the importance of teamwork in meeting client expectations. That includes teaming with investment banking, lending, trust capabilities, and a fully integrated technology platform with self-service options.
Finally, Sieg shared that there must be diversity of people and perspectives. "Women are making financial decisions more than half the time, there has been enormous wealth creation in communities of color, and there are the unique needs of LGBTQ clients and blended families," he observed. Sieg added that, if the industry wants to look anything like America in 2030, the industry needs to change its hiring and development programs.
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